# Election polls: description vs. prediction

My papers To Explain or To Predict and Predictive Analytics in Information Systems Research contrast the process and uses of predictive modeling and causal-explanatory modeling. I briefly mentioned there a third type of modeling: descriptive. However, I haven’t expanded on how descriptive modeling differs from the other two types (causal explanation and prediction). While descriptive and predictive modeling both share the reliance on correlations, whereas explanatory modeling relies on causality, the former two are in fact different. Descriptive modeling aims to give a parsimonious statistical representation of a distribution or relationship, whereas predictive modeling aims at generating values for new/future observations. … Continue reading Election polls: description vs. prediction